Page 107 - Korntex
P. 107
FUNTASTIC
WILDLIFE
And it goes on with an exclusive insight into the exciting world
of clothing for nurseries and first graders! Today, two key
figures at Korntex, who always strive to combine creativity,
functionality and application opportunities, talk about one of
the highlights of Korntex Kidswear for the coming season: the
Funtastic Wildlife collection!
This is a series of high visibility vests for children that not only Dr. Alexander Jurack
offers safety but also a lot of fun. Alessia Dipalma, responsi-
ble for the creation of this catalog, asks Dr. Alexander Jurack,
Managing Director of Korntex, and Padiana Schnelzer, Paddy: These 100% climate-neutral high-visibility vests
Head of Internal Sales, about the creation and unique consist of fluorescent and reflective parts. The reflective
eatures of this collection and potential applications. part is represented by the footprints of the depicted animal,
which is not only safety-conscious but also provides an
interesting learning effect for the children. Not only can
educational institutions print their names and contact
details on the free belly area of the animals, but local
Alessia Dipalma: Alexander, can you tell us more about the companies can also use these vests as promotional gifts
Funtastic Wildlife collection? What inspired you to come up as part of a kindergarten or first grade sponsorship.
with this innovative idea?
Alexander: The idea for this collection came about when I
noticed that kindergarten groups are often organized in Alessia: Interesting! Can you tell us more about the
different animal motifs. At the time, I was part of the lion wearing options for the Funtastic Wildlife collection?
group myself and thought, why not integrate this variety
into high-visibility vests for children? The Funtastic Wildlife Paddy: Of course! The vests come in two sizes and have a
collection currently consists of around ten different animal Velcro fastener on the side and shoulder, which makes it
motifs on the front of each vest. easy for the little ones to put them on and take them off.
The cute animal motifs and reflective paws, footprints and
Alessia: That sounds fascinating! Paddy, as Head of Internal hooves not only give the product a more vibrant look, but
Sales, how is this diversity used in practice? also make it more appealing to young explorers and as a
mother I know how important that is.
Alessia: Alexander, are there any other applications or special
features that should be emphasized?
Alexander: Absolutely! The variety of animal motifs also
makes it possible to distinguish between different groups
of children, whether in the kindergarten itself or on
excursions. Teachers can thus determine the presence of
the children more quickly by simply counting the different
animals. With the Funtastic Wildlife collection, we not only
want to ensure children's safety, but also stimulate their
imagination and offer a playful learning effect. It's anexciting
combination of functionality and creativity that helps prevent
accidents on the road, reflecting our mission at Korntex.
Padiana Schnelzer
81

