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PRIO. SERIES.
PRIO. That’s short for Priority. When you still
want the plain basic quality and function but
are ready to give up some other aspects of
what workwear offer in abundance today.
If you leave out one out of many pockets, if
you move a seam or leave out a loop: It all
affects the cost. When we created PRIO we
gave priority only to the necessities and left
out many of the “good-to haves”. What we got
is durable and functional garments for a lower
price. Something many companies look for and
we are happy to offer.
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