Page 4 - Ritter pen new 2020

THE JOURNEY IS THE

GOAL

CREST RECYCLED NOW CLIMATE-

NEUTRAL

RITTER-PEN SUPPORTS THE ENVIRONMENT & THE CLIMATE

This ensures that climate-protecting measures can be im-
plemented, thus offsetting the resulting CO². Due to the
climate neutrality of Bio-Pen and Crest Recycled models,
Ritter-Pen supports the project „Deutschland Plus Taun-
us“. In addition to forestry work, this project also involves
the creation of new biotopes that help to uphold species
protection. For example, by taking protective measures
for plants, and by redesigning the edges of forests so
that bees feel at ease in such areas.

RITTER CARES - THE NEXT STEP

CREST RECYCLED⁺

At Ritter-Pen, the journey is the goal - and we are now
taking the next step towards sustainability! The success
story of our Crest Recycled, which is made from pre/post
consumer plastic, is now being crowned in the form of
the Crest Recycled⁺ with our new large-capacity Ultra
Recycled refill. The lead tube of this new refill consists
of 95% recycled polypropylene, which is obtained from
packaging waste. This means an 80% lower environmen-
tal impact and approx. 75% lower CO² emissions than
comparable virgin material - a clean balance for this
recycled material and a sustainable complement to our
Crest Recycled. The tip, rollerball, and paste of the new
Ultra Recycled large-capacity refill correspond to those
of our standard Ultra refill, and also guarantee perfect
writing characteristics. The paste is document-proof in
accordance with ISO 12757-2, and the writing capacity
of 6,000 m ensures a long-lasting and sustainable adver-
tising impact.

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